We helped Bayer to launch their fledgling video efforts, coaching amateurs around the world armed with video cameras to inspire others like themselves, living with hemophelia, to "Choose Your Best Life". Videos edited by Jennifer Sauer, integrating animation by Charlotte Sanchez.
A series of videos was produced for Bayer Pharmaceuticals with lead character Eviatar Weizman, a 21-year-old Israeli traveling the world with Severe Hemophelia A. Shot by Weizman and edited and directed by Treehaven Productions, this 10-part series marked the launch of Bayer's video protocol on their site Frankly.net. Animation: Charlotte Sanchez